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Communication at Work – the decoding of the real news

Posted on | July 10, 2010 | No Comments

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Communication at Work – the decoding of the real news

There are two levels of communication: the official announcements said, and unofficial embassies true. Survival in most organizations is determined by recruitment, which is true as soon as possible.

Starting a new job in a company is like wandering a strange land, without a guide. Unfortunately, the instructions only that which contains the official statement of the company. It may take some time to reduce the amount of this news is true, and determine how public relations. Those who have worked for a while know, but the “truth” is something you must find out yourself.

Consider just landed your dream job. Everything you have heard and read is a philosophy, you can embrace a leadership style that speaks to your deepest principles. Around the building are signs with the company’s mission, vision and values.

The official message is: “Our company is dedicated to honor for the people – people who work here (the most important resource), people who operate the business (clients and customers), those who serve businesses (suppliers and vendors), and people investing in the future of the company (shareholders). ”

They are impressed and grateful to have found a perfect fit. You’re a little naive to take it without par value. Messages that appear on the walls, on the site, which start in the annual report and even on small plaques on the desks of people impressed, a little frayed at the edges, as you become more aware of how things are done – the unofficial real messages.

It shows nothing, of course. It’s the little things. As you observe attitudes towards providers, for example, you feel a certain lack of loyalty. Even if someone has a service issue for years, if the service can be achieved at a lower price, it is sufficient to justify a change of supplier. The truth, it seems, save more money than saving the relationship.

Then you notice that all clients will be equally important, some are more equal than others. Retired accounts, especially if they are not buying a product much rate, not the same attention as new, multiple accounts. In fact, sometimes not vote no attention. The truth has more to do with sales figures in order to find ways to meet customer needs, regardless of their size.

These truths are revealed dramatic or sudden. You can even understand a little slow that the cache account managers have more than administrative staff, some people are favored over others, and that the only people who really are shareholders.

Once you sort the conflicting messages, the truth becomes clear. What counts in this business is profit, not people.

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